Posts Categorized: Entertainment


Keepin’ it Clean – Event Marketing for Cleto Rodriguez’s Comedy Fiesta

Background The idea of a clean comedy festival was born in the heart of local comedian and top-rated TV personality Cleto Rodriguez. As Cleto performed nationwide, he began to see that there was an opportunity for funny, stand up comedy that was also positive and delivered a deeper sense of enjoyment. Insight With nighttime entertainment… Read more »

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Celebrating Tradition – Branding The Mariachi Vargas Extravaganza

Background When the world-renowned and Mexico City based Mariachi Vargas de Tecalitlán performed in San Antonio (1979) it established the first mariachi festival of its kind in the U.S. The mariachi music tradition continues with San Antonio’s Mariachi Vargas Extravaganza, a 7-day music festival that features student workshops, national competitions and community events. The music… Read more »

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